What Can You Learn From Sherlock Holmes?

Sherlock HolmesQ: What can Sales and Management Professionals learn from the legendary Sherlock Holmes?

A: Business professionals might want to learn how to play detective! We are often asked to solve a problem, figure out what caused a failure (or success), etc. Think of yourself as that famous London-based fictional sleuth of the late 19th/early 20th centuries who was created by Sir Arthur Conan Doyle.
The next time you face a quandary, think "What would Sherlock Holmes do?" 

He would:
1. Keep an open mind.
3. Investigate all possibilities thoroughly.
4. Look carefully at the details.
5. Look for connections, relationships, consistencies and inconsistencies.
6. Ask lots of questions.
7. Wear a disguise (OK-you might want to scratch that one!).
8. Be relentless in your pursuit of the solution.

The next time you are given a challenging question, remember to ask yourself the question, "What would Sherlock do?"

P.S. Did you know that Holmes never actually uttered that famous line "Elementary, my dear Watson" in any of Conan Doyle's four novels or 56 short stories featuring the character? Holmes does say "Elementary" in the book The Adventure of the Crooked Man, but the famous line does not appear in its entirety in any of Conan Doyle's stories. The full phrase seems to have originated in either a subsequent film or theater play (the actual source has been long debated) based on Conan Doyle's original work.

I hope your week in another outstanding one especially because we’ve just entered the 4th Quarter of 2010. Just 3 months left to accomplish all of your 2010 goals. If I can be of any assistance to you or your organization, please call or write and I will respond immediately!

George F. Mancuso, CPC


What is the Secret of Recruiting More Women into our Organization?

Q: What is the Secret to Recruiting Women For Jobs Traditionally Occupied by Men? We are attempting to recruit more women for jobs as outside sales representatives with our firm. This is a position that has been predominantly occupied at our company by men. In the interest of diversity, we are eager to interest more women in these roles. Thus far, job boards and women-focused job sites have been little help. How else can we publicize these positions and reasonably assure ourselves that we will be able to recruit good candidates? (Margaret H., President; Dallas, TX)
A: Many employers recognize the advantages of forming a gender-balanced workforce. A diverse group of employees, composed of both women and men, can create a more effective, productive and cohesive organization and deliver a wide range of capabilities at multiple service levels. Recruiting women for nontraditional positions may pose challenges but can be accomplished with some creative ideas.
The first step is to analyze the position, along with your recruitment process. Review the job description and job postings. Make sure the functions and responsibilities are neutral and geared to attract to both women and men. Then, partner with the hiring department to develop clear goals to recruit more women. Make workforce diversity a corporate priority and market any prominent roles played by women in the organization.
Involve women in every step of recruitment. During the interview process, give potential women candidates the opportunity to meet women in the organization who can share their views and experiences.
Blend traditional and new recruitment methods. Continue to advertise on gender-specific job boards and to search posted resumes, and use online career centers to attract candidates from your targeted audience. Invite current women employees to accompany human resources to trade expos that attract large numbers of women. Market "women-encouraged" messaging at various events; and showcasing women in a variety of roles at all levels of the organization. You can also launch a creative "ambassador" or employee referral program, encouraging staff to recommend women candidates for your sales jobs.
Use company newsletters, press releases and your corporate Web site to profile the extraordinary work of women at your firm, including promotions and other success stories. Partner with educational institutions, trade associations, women-focused organizations and bloggers to identify potential women candidates.
Streamline recruitment by moving the application process online. Resumes of people that match the job criteria can be quickly identified through algorithms that help you select the most qualified candidates.
Implementing these strategies will help your company fill the roles traditionally dominated by men and cultivate a more diverse and representative workforce. Women are out there and eager to work, especially for organizations that support and reward their efforts.
Please accept my wish for your week to be an outstanding one. If I can help your organization or you personally, please write or call and I will respond immediately.
George F. Mancuso